GO GREEN

Shaping the Next Generation
of Green Entrepreneurs

GO_GREEN is a European youth project that empowers young people to become changemakers in their communities through green entrepreneurship.

We combine hands-on learning, real-life environmental challenges, and community-based collaboration to develop essential skills for a greener future.

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What’s the Project About?

GO_GREEN develops a unique learning framework called the Pyramid of Learning (PoL) – a practical, non-formal education model designed to:

Skill Development

Equip young people with green, social and entrepreneurial skills

Tools & Methods

Support youth workers with innovative tools and methods

Support Youth

Inspire sustainable, youth-led action across Europe

HOW IT WORKS

How Does It Work?

Modular Learning

Training, mentoring, and peer-to-peer learning

Hackathons

Solving real-world green challenges

Social Skills

Building confidence, leadership, and teamwork

Flip-book

Showcasing experiences, solutions, and lessons learned

Digital tools

Accessible, interactive learning platform

The GO_GREEN project builds on the achievements of the Young GREENtrepreneurs initiative. While the Young GREENtrepreneurs project created a transnational online hub and developed e-learning modules to support youth in launching green businesses and services, GO_GREEN continues this path by focusing on enhancing the social and entrepreneurial skills needed to apply these tools in real-life situations.

The GO_GREEN learning framework further strengthens the foundation laid by the Young GREENtrepreneurs platform by offering a comprehensive training cycle and collaborative learning model.

You can explore the YounGreenHub and access the original training materials at the following link – and don’t forget to register to join the community!

RESOURCES

Watch, Learn & Download

Explore our growing library of resources on green entrepreneurship.

Watch our short videos to get the key insights in just one minute, or download the full reports to dive deeper into the data and recommendations.

Green Entrepreneurship Learning Gaps

Discover what’s missing in green entrepreneurship education across Europe – and how young people can bridge the gap.

Youth Perspectives on Green Entrepreneurship

Find out what 500 young Europeans think about building sustainable businesses – from their biggest challenges to what motivates them most.

Social Skills Training

5 Micro-Modules for Young Green Entrepreneurs

Short, hands-on training pathway for young people who want to turn their green ideas into real change. In just five bite-sized video modules you explore key social and entrepreneurial skills – from collaboration and critical thinking to agility, problem solving and digital eco-innovation.

HOW IT WORKS?

Watch the video

Start here on GoGreenHub: each module begins with a short explainer video (3–5 minutes) that introduces the key skill and green entrepreneurship context.

Do the activity on YoungGreenHub

Click the button below the video to continue on YoungGreenHub. There you complete a practical activity, upload your work, and interact with other young people.

Earn your badges

For every completed activity you unlock digital badges on YoungGreenHub – such as Green Detective, Eco Decision Maker, Creative Thinker or Innovation Ambassador – that recognise your green skills journey.

No prior knowledge is needed – only curiosity, a willingness to reflect, and the motivation to act for the environment.

Module 1 – Collaborative Working: Green Teamwork & Networking

Discover how collaboration and community initiatives can turn small ideas into big green impact.

This module explores what it means to build something “green” together. Through real-life examples – such as youth eco-initiatives, neighbourhood gardens or local green projects – you reflect on who is involved, how they support each other and how collaboration helps both the environment and the community.

  • Identify inspiring examples of collaborative green entrepreneurship in your own context.
  • Reflect on the roles, responsibilities and mutual support needed to run a sustainable business or initiative.
  • Practice explaining your idea step-by-step so that others can understand and join.

Look behind “green” marketing and practise making informed, sustainable choices.

This module invites you to question what you see and buy. You analyse “green” advertisements, weigh the pros and cons of using recycled versus new materials, and compare different eco-business ideas with the help of a simple decision matrix.

  • Train your critical thinking by asking tough questions about “green” campaigns and possible greenwashing.
  • Use pros and cons lists and a decision matrix to compare sustainable business options.
  • Share your own “5 green decision-making tips” for other young people on the Hub.

Learn to see change as an opportunity – and to adapt your green ideas flexibly.

In this module you explore what an agile mindset means in practice: analysing how conventional businesses transform into greener models, weighing different options under uncertainty, and planning how to adjust your ideas based on feedback. Agility and adaptability are presented as everyday skills – not only for start-ups, but also for personal life.

  • Analyse real examples of businesses that moved from traditional to greener, more sustainable models.
  • Use agile tools such as pros/cons lists and simple “sprint” steps to make better decisions.
  • Create your own adaptation roadmap for turning a conventional idea into a green, future-proof one.

Rethink everyday products and turn sustainability challenges into innovation opportunities.

This module guides you through creative problem solving. You start by re-designing an everyday product to make it more sustainable, then analyse a real company facing a green challenge, and finally run a mini Design Thinking sprint to prototype your own eco-solution.

  • Identify the environmental problems hidden in everyday products and services – and propose greener alternatives.
  • Discuss how a “crisis” can become an opportunity for innovation in sustainable business.
  • Follow Design Thinking steps – empathise, define, ideate, prototype, test – to build and present your own eco-solution.

Use simple digital tools to design, test and communicate your green business ideas.

In the final module you explore how digital tools can support sustainable entrepreneurship. You discover existing digital eco-solutions, debate the environmental pros and cons of digitalisation, and then “hack” your own eco-idea using templates in tools such as Notion, Trello or Canva – finishing with a short pitch to teach others about your solution.

  • Spot digital green innovators and identify what makes their solutions both “green” and “digital”.
  • Reflect on the benefits and risks of digitalisation for the environment.
  • Use digital tools to build a simple Minimum Viable Project (MVP) or prototype for your own eco-business idea and pitch it to others.
GENERATION OF FUTURE

Why It Matters

GO_GREEN supports young people to take action on climate issues, while gaining valuable skills for life and work. It promotes sustainability, community building, and social innovation – all through an inclusive, creative, and empowering learning journey.

ABOUT US

Project Details

Who's involved?

Coordinator:

Donegal Youth Service (Ireland)

Partners from:

Hungary, Slovenia, Spain, North Macedonia, and Bulgaria

Project Duration

October 2024 – October 2026

Funded by

Erasmus+ (KA220-YOU)

The project focuses on three key areas: fostering entrepreneurial learning and entrepreneurship education, strengthening green skills, and applying new learning and teaching methods and approaches. It aims to support the education and development of young people through innovative, sustainable, and practice-oriented solutions.

“Green entrepreneurship refers to the creation and development of businesses that prioritize sustainability, environmental protection, and social responsibility.”

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